Compare key aspects of the major segments of the travel and tourism industry.

Comparison should include operations, training/certification, target markets, emerging trends and career opportunities for the following:

  • Airline industry
  • Lodging (e.g., motel, hotel, B&B)
  • Cruise
  • Ground transportation
  • Food and beverage
  • Destination management
  • Destination marketing
  • Gaming
  • Meetings, expos, events, and conventions (MEEC) industry

Teacher Resources:

Process/Skill Questions:

  • What are the types of airline carriers and flights? What are the classes of service?
  • What are the types of lodging properties?
  • What factors affect lodging rates?
  • What are the elements of a cruise?
  • What are the characteristics of the marketing segments within the cruise industry?
  • How have train, car, and motor coach travel changed in recent years?
  • What services are included in the food and beverage industry?
  • What are examples of entertainment and recreation destinations?
  • How are the major segments of the travel and tourism industry affected by the economy?