Develop a business plan for an agricultural production enterprise.

Development should include

  • all of the elements of a business plan
    • executive summary
    • business description
    • market analysis
    • organization management
    • sales strategies
    • funding requirements
    • financial analysis and projections
  • marketing, including direct marketing
    • defining direct marketing
    • identifying local sources for direct marketing
    • developing a marketing plan for a specific enterprise
  • determination of risks and potential for success.

Process/Skill Questions:

  • How can examining other business plans help new owners formulate their own?
  • What are the components of a business plan for a local farm business?
  • What are the most limiting factors in creating an agricultural enterprise?
  • How should a farm enterprise engage in marketing?