Explain cybersecurity services provided to the organization or marketing activities as they relate to privacy issues and protecting systems against unauthorized access.

Explanation should include the concepts that

• cybersecurity services provide the tools, methods, and procedures that an organization can use to protect their systems from unauthorized access to data, or the copying, transfer, or retrieval of data
• services can range from storing backups at remote sites, along with network monitoring of vulnerable software against intruders
• consequences can include loss of intellectual property, business/consumer data, and online fraud. 

Process/Skill Questions: 

• How can intellectual property be compromised via marketing activities?
• How can business/consumer data be compromised in marketing?
• How can online fraud compromise marketing plans?