Explore the cost benefit analysis of providing securities.

Exploration should include

  • looking at pricing structures of security platforms
  • creating a comparison chart of pre-security measures vs post-security breach measures.

Process/Skill Questions: 

  • What are the financial risks associated with security loss?
  • What are the cost benefits of being digitally secure for a business and consumer?
  • How has social media changed in recent years, and how have these changes affected marketing activities?
  • What role does price play in the marketing business plan?