(Optional) Identify the components of a business plan.

Identification should include the following:

  • Executive summary
  • Description of the business (e.g., location, customers, form of ownership)
  • Problem
  • Customer segments
  • Unique Value Proposition (UVP)
  • Solutions
  • Channels-pathways to customers
  • Revenue streams
  • Cost structure
  • Key metrics
  • Competitive advantage
  • Conclusion
  • Appendix 

Process/Skill Questions:

  • Why is it necessary to develop a business plan?
  • How is a business plan a working document?
  • What is the role of the business plan in obtaining financing?
  • How can creating a business plan accelerate business growth?
  • How can a business plan minimize risk?
  • What are key metrics that should be included in the business plan?
  • Would it be to the entrepreneur's advantage to read a competitor's business plan? Explain.
  • Why is it important to chart the first five years of the company’s growth and goals within the business plan?
  • Why might the executive summary be more important than the body of the business plan?
  • What kinds of items might be included in the appendix of a business plan?
  • What research should be done prior to developing the business plan?
  • How does the business canvas model differ from the business plan?
  • What role does a business model play in the development of a business plan?

Teacher Resources: