Marketing Exploration (12160-36)
Copyright: 2022
Virginia Assignment Code: 8110
Suggested Grade Level: 9, 10
Duration: 36 weeks
Hours: 140
Credits: 1
Prerequisites: None
CTSO: DECA
Course Description:
Explore the world of marketing to understand its importance in today’s society. Students will develop skills related to interpersonal communication, self-presentation, economics, marketing, sales, employability, career discovery, promotion, and ethical decision-making—all essential skills in any career. Contextual instruction and student participation in co-curricular career and technical student organization (CTSO) activities will develop leadership, interpersonal, and career skills. High-quality work-based learning (HQWBL) will provide experiential learning opportunities related to students' career goals and/or interests, integrated with instruction, and performed in partnership with local businesses and organizations.
Credentials, Course Sequences, and Career Clusters/Pathways can be found here:
https://www.cteresource.org/career-clusters/marketing/marketing-exploration/