Identify products and services in various marketing areas.

Identification should include products and services in areas such as

  • sports/entertainment/recreation (e.g., concessions, concerts)
  • travel/tourism (e.g., lodging, tourism, meetings, conventions)
  • global commerce (e.g., oil, translation services)
  • fashion (e.g., apparel, tailoring)
  • e-commerce (e.g., online selling, online auction site)
  • service industry (e.g., fitness centers, beauty and wellness, design services).

Process/Skill Questions:

  • How do the products and services in each area affect business and society?
  • How do the products and services in each area affect the global economy?