(Optional) Explain the importance of selling.

Explanation should include the effect of selling on

  • businesses (earns the profit)
  • private enterprise (provides the impetus for keeping the economy moving)
  • the salesperson (produces income and success)
  • the customer (satisfies a want or need). 

Process/Skill Questions:

  • What are the consequences of a company failing to train employees in selling?
  • How does selling relate to the free enterprise system?
  • How has the online global marketplace affected selling?